Tag Archives: real estate training

Who wants to do an extra transaction a quarter?

Who wants to do an extra transaction a quarter?  Who wants to make an extra $15,000 each year?  And of course, who wants to make more by working less?

We hear it all the time but what does it actually mean to do one more transaction each quarter and, more to the point, how the heck do you do it?   In dollars and cents, if you look at our office’s average sales price of $550,000 at an average of a 3% commission, that would mean and extra $16,500 in gross commission income per quarter OR $66,000 per year!

Berkshire Hathaway HomeServices PenFed Realty Presents Gino Blefari

Berkshire Hathaway HomeServices PenFed Realty Presents Gino Blefari

How do you actually earn that extra $66,000 per  year in gross commission?  One of the things I really love about Berkshire Hathaway HomeServices PenFed Realty is the company’s commitment to help its agents learn to do just that… one more deal per quarter, four more deals per year.

Tomorrow we are bringing in Gino Blefari, the legend named 2012 Buffini and Company Mentor of the year, member of the Mike Ferry Leadership Hall of Fame, first and only recipient of the Tom Ferry Organization Leadership Award, and recipient of the 2014 RIS Media Home Ownership Award for “outstanding achievements among real estate’s most influential and charismatic leaders” to teach our agents how to do just that.

Let me know if you would like to attend too! Berkshire Hathaway HomeServices PenFed Realty is putting on this event as part of its commitment to growing the best and most efficient agents in the business and there is no charge to our agents. On top of that, Gino is not here to sell anything… no coaching programs, no blue boxes, no webinars, nothing! How cool is that?

Another reason why I LOVE this company!

Peak Producers Starts Red Hot!

Today was the first day of teaching my first Buffini and Company Peak Producers class as a Buffini Certified Mentor and, by all accounts, we are off to an awesome start!

How would you like three extra transactions this quarter?

Habit, Attitude, Skill

Eight enterprising and committed Peak Producers braved freezing rain to come into Old Town, Alexandria for our first class, all of them exhibiting the type of dedication and enthusiasm that spells success, given the right tools and strategies.  Retooling ourselves, we started the day with everyone pledging to put all preconceived notions and established habits aside and, then committing to just “do what Brian says” for the duration of the 12-week program.  If it works, don’t fix it, and Brian’s strategy has been proven to work a thousand times over. And with that, we dove into the course.

After the main session I asked everyone what their biggest take away was from Day 1. At the top of the list was Brian’s point that sales and marketing is your business and a Peak Producer needs to commit to spending at least two hours each day making face-to-face or voice-to-voice contact with his/her clients. This is your top priority. You make time for making flyers, putting up signs, and installing lockboxes. The personal contact must be your top priority.

The other great point was what a Peak Producer HAS:

At the end of the first day’s session, it was clear to all of us, I think, that we are all going to walk out of this program in 12 weeks a lot more capable and a lot better at what we do than we were when we walked in this morning.  

What a great start! What a great day! I love my business. I love my job!